Setting Campaign Goals
Before you set your goals for your SEO marketing campaign you first need to know where you are and how your site performs against your competition.
Once you have got an idea of what you want to achieve, and hopefully an indication of how much effort you are going to have to put in based on the relative strength of your competitors, you can set specific campaign goals.
These goals will appear in the header of each tab showing your progress against your goals:
Example:
Setting Campaign Goals
Before you set your goals for your SEO marketing campaign you first need to know where you are and how your site performs against your competition.
Once you have got an idea of what you want to achieve, and hopefully an indication of how much effort you are going to have to put in based on the relative strength of your competitors, you can set specific campaign goals.